Elevate Your Marketing Strategy: Shift from Funnels to Flywheels
Stop Focusing on Funnels: Broaden Your Perspective Yes, you read that right. It's time to rethink the conventional wisdom around funnels....
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linfangjun7
Jun 291 min read
8 Dropshipping Marketing Lessons I Wish I Knew When I Started
Uncover the 8 essential dropshipping marketing lessons you wish you knew from the start.
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linfangjun7
May 282 min read
Understanding the Importance of Product Line in Marketing Strategy
To be a category king like iPhone and Tesla, you must understand the concept of "Product Line".
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linfangjun7
May 52 min read
3 Insider Tips: How to Choose a Dropship Agent who Won't Rip You Off
With 3 insider tips, no agent would dare to to rip you off. That's how to choose a dropship agent.
170 views0 comments
linfangjun7
Mar 94 min read
Would you be open to having a fluid slogan for your brand?
Slogans play a pivotal role in marketing, influencing consumer behavior and driving sales. However, some slogans are more effective than...
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linfangjun7
Feb 162 min read
Follow The Brailsford Principle and You Will Be Amazed
Sir Dave Brailsford is probably the most famous cycling coach in UK. What dropshippers and e-commerce sellers can learn from him?
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linfangjun7
Feb 152 min read
Just Imagine Taking the Lonely Walk Test
To be successful, you must differentiate and take the lonely walk. Would you be open-minded to taking the Lonely Walk Test?
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linfangjun7
Feb 122 min read
Would you be open minded to giving your store a category name?
Category name is your secret marketing weapon. It helps consumers connect your brand to the category. And one more thing is…
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linfangjun7
Jan 262 min read
The Rule of 100 in Dropship Pricing
Do you know which is more cost effective for the same amount of discount? percentage discount like 25% off number discount like USD10 off...
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linfangjun7
Jan 153 min read
3 Approaches For Dropship Branding. You May Not Know The Last One.
There are three distinct approaches in building a dropship brand, each with its own merits and potential pitfalls. Let's delve into these...
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linfangjun7
Jan 142 min read
3 Reasons Why Dropshippers Should Move to China. The Last One is Critical
In 2023, we at Xianchao had the opportunity to meet dropshippers visiting China. One memorable encounter was with Leo in Guangzhou on a...
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linfangjun7
Jan 13 min read
Learn, unlearn and relearn in 2024
Hello everyone, and a very Happy New Year to all! Today, I want to share three simple words: learn, unlearn, relearn. I would like to...
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linfangjun7
Dec 25, 20232 min read
Don't compete for demand; Dam the demand
In the world of dropshipping, most stores are caught in a never-ending competition for existing demands. Pay-Per-Click (PPC) advertising...
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linfangjun7
Dec 18, 20232 min read
Actually, Different First, Brand Second
In today's competitive business landscape, the desire to build a brand is a common goal for many dropshippers and ecommerce owners....
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linfangjun7
Dec 11, 20232 min read
Meeting an Ecommerce Owner in Person: A Heartwarming Connection
After spending around 2 months on Reddit, I finally had the incredible opportunity to meet a dropshipper in person. This experience is...
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linfangjun7
Dec 8, 20232 min read
Is Dropshipping dead in 2024?
This morning, I stumbled upon a thought-provoking post on Reddit titled "Is dropshipping still a viable way to make a living in 2024?" It...
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linfangjun7
Dec 6, 20233 min read
A Love Story and the Pepsi Challenge: How Our Stubborn Brains Help Your Dropship Marketing
Imagine an unlikely yet captivating love story that mirrors the intriguing dynamics of marketing. It all began in a hospital, where my...
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linfangjun7
Dec 4, 20232 min read
Charles Munger just passed away. What dropshippers can learn from him?
I couldn't believe the news when I learned about the passing of Charles Munger earlier this week. As I went about my morning routine, the...
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linfangjun7
Nov 26, 20232 min read
Don't fall in the Winning Product Fallacy
When it comes to starting a dropshipping or ecommerce business, many newcomers turn to Reddit seeking advice on where to begin. Among the...
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linfangjun7
Nov 22, 20231 min read
Can brand voice save a brand?
Brand voice is part of brand identity or image. The logic goes like this: shape a tailored brand identity (young or old, witty or...
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